Connected Toys Market Overview:

The Connected Toys Market is a highly competitive and rapidly evolving market that requires a deep understanding of consumer behavior and industry trends. In this context, the market research study provides valuable insights into the industry's dynamics, including market segmentation by product type, application, end-user, and geographic region.

Furthermore, the study conducts a detailed PEST analysis, which takes into account various macroeconomic factors such as political stability, economic growth, social trends, and technological advancements. This analysis helps Connected Toys market participants gain a comprehensive understanding of the industry's state in each region and identify potential opportunities for expansion and sales growth.

“According to SNS Insider, the Connected Toys Market size was estimated at US$ 7.9 Bn in 2022, and is expected to reach US$ 36.0 Bn by 2030, with a growing healthy CAGR of 20.9% over the forecast period 2023-2030.”

Get a Free Sample of Connected Toys Market Report @

Major Key Players Included are:

The major key players in the Connected Toys Market are Sphero Inc., Hasbro, Mattel, DJI, Wonder Workshop, Konami Holdings Corporation, Playmobil, K’NEX Industries Inc., TOSY Robotics, WowWee Group, and other players.

Market Segmentation Analysis

The Connected Toys market research study offers valuable insights into the industry's state, enabling market participants to make informed decisions about potential opportunities and optimize their strategies for success. This market segmentation enable participants in the market to understand the industry dynamics.

Market Segmentation and Sub-Segmentation included are:

By Age-Group

  • 1-5 years
  • 6-8 years
  • 9-12 years
  • 13-19 years

By Interfacing Device

  • Smartphones
  • Tablet
  • PCs
  • Laptop  

By Application

  • Education
  • Entertainment

By Distribution Channel

  • Online Stores
  • Supermarket
  • Hypermarket
  • Specialty Toy Shops
  • Other Shops

COVID-19 Impact Analysis

The COVID-19 pandemic has had a significant impact on the Connected Toys industry, and the study thoroughly examines this impact. With the pandemic affecting customer behavior and causing supply chain disruptions, market participants must adapt their strategies to meet changing market conditions. The data provided by the study enables industry players to make informed decisions about potential opportunities and assess their strengths and weaknesses relative to competitors.

Impact of Ukraine-Russia War

The ongoing conflict between Ukraine and Russia has had a significant impact on regional dynamics in each market, and the market research study on the Connected Toys industry provides insights into how this conflict has affected the industry. Market participants can utilize this data to make informed decisions and adjust their strategies accordingly to navigate the impact of the conflict on the market.

Impact of Global Recession

Moreover, the study provides a comprehensive analysis of the current state of the world economy and the potential impact on the Connected Toys industry. Given the possibility of a global recession, market participants can identify potential economic issues that may impact the market and take measures to mitigate any adverse effects.

Regional Outlook

The Connected Toys market research study offers a detailed regional outlook for significant regions, including Latin America, North America, Europe, Asia Pacific, and the Middle East and Africa. This analysis assesses current industry trends and forecasts future developments in each region, providing valuable data that market participants can use to create successful strategies for each region.

Competitive Analysis

Additionally, the study includes a competitive analysis that provides a global market overview, analyzing current industry trends and forecasting future developments in the industry. This information enables market players to create successful strategies to thrive in the Connected Toys market by examining regional trends and identifying potential opportunities.

Key Reasons to Purchase Connected Toys Market Report

  • The market research study provides valuable insights into the industry, including the impact of the Ukraine-Russia conflict and the potential impact of a global recession.
  • By utilizing this data, market participants can make informed decisions and create successful strategies to succeed in the market.


In conclusion, the industry is a complex and dynamic market that requires a comprehensive understanding of consumer behavior, industry trends, and macroeconomic factors.

Table of Contents

  1. Introduction
  2. Research Methodology
  3. Market Dynamics
  4. Impact Analysis
  • COVID-19 Impact Analysis
  • Impact of Ukraine- Russia war
  • Impact of Ongoing Recession on Major Economies
Value Chain Analysis Porter’s 5 Forces Model PEST Analysis Connected Toys Market Segmentation, by Age-Group Connected Toys Market Segmentation, by Interfacing Device Connected Toys Market Segmentation, by Application Connected Toys Market Segmentation, by Distribution Channel Regional Analysis Company Profile Competitive Landscape USE Cases and Best Practices Conclusion

Contact Us:

Akash Anand – Head of Business Development & Strategy

[email protected]

Phone: +1-415-230-0044 (US) | +91-7798602273 (IND)


About Us:

SNS Insider is one of the leading market research and consulting agencies that dominates the market research industry globally. Our company's aim is to give clients the knowledge they require in order to function in changing circumstances. In order to give you current, accurate market data, consumer insights, and opinions so that you can make decisions with confidence, we employ a variety of techniques, including surveys, video talks, and focus groups around the world.

Read Our Related Reports:

Industry 4.0 Market Report 2023-2030

Network Function Virtualization (NFV) Market Report 2023-2030

Read More ICT Related Reports